Business Wisdom Built on Experience, Community, and Purpose

Discover practical guidance, meaningful conversations, and faith-driven insights designed to help you grow your business the right way.

Business Wisdom Built on Experience, Community, and Purpose

Discover practical guidance, meaningful conversations, and faith-driven insights designed to help you grow your business the right way.

What Is GEO and Why Your Middle Tennessee Business Needs to Care Right Now

Steve Cory

Published on: 12/05/2026

GEO is how local businesses get recommended by AI. Here's what it is and why it matters now.

Local Marketing Basics

Why Nolensville Businesses Need a GEO Marketing Strategy Before Williamson County Gets Too Competitive

Steve Cory

Published on: 27/04/2026

Nolensville's rapid growth is attracting a wave of new residents who have no local network and turn straight to AI for business recommendations. Meanwhile Franklin and Brentwood competitors are already optimizing for Nolensville searches. Here's why the window to build first-mover GEO advantage in this market is open right now — and exactly what to do about it.

AI Visibility

Why Perplexity AI Is Becoming the New Google for Local Business Search — And What Middle Tennessee Business Owners Need to Know

Steve Cory

Published on: 26/04/2026

Most Middle Tennessee business owners have heard of ChatGPT. But Perplexity AI is quietly pulling significant search traffic away from Google right now — and almost no local business in this market is optimized for it. Here's what it is, how it evaluates your business, and the exact test to run today.

AI Visibility

How ChatGPT Is Changing the Way Smyrna Residents Find Local Service Businesses

Steve Cory

Published on: 25/04/2026

A growing number of Smyrna residents are no longer starting their search for a local service business on Google — they're asking ChatGPT. Here's what that experience looks like for your potential customers, which searches are moving to AI fastest, and what Smyrna businesses need to build right now to show up in those recommendations.

AI Visibility

Why La Vergne Is the Most Underrated AI Search Opportunity in Middle Tennessee Right Now

Steve Cory

Published on: 25/04/2026

La Vergne has 40,000 people, an I-24 corridor location, and steady growth — and almost no locally optimized businesses competing for AI search visibility. Here's why La Vergne is one of the biggest first-mover opportunities in Middle Tennessee right now and exactly what to do about it.

AI Visibility

How ChatGPT Decides Which Local Business to Recommend — And What You Can Do About It

Steve Cory

Published on: 24/04/2026

ChatGPT doesn't rank businesses — it recommends them. And the decision process is nothing like traditional Google search. Here's exactly what signals ChatGPT weighs when a customer asks who to call — and what Middle Tennessee business owners can do to influence those signals starting today.

AI Visibility

Ignite Tennessee Small Business Academy — Founded by Steve Cory, Shelbyville, TN A Cory Enterprises LLC platform